

Use the right tone + language that resonatesĬheck out this great example from Nadja’s DMs:.So how do you create a hyper-personalized LinkedIn message or email that your leads like reading? The key is: None of us are immune to this, and prospecting - especially when social selling is involved - can be really hard. They are personalized messages (and even use some good targeting tactics) but they are missing one key thing - a point that resonates.Īlso, yes that second image is a screenshot of LinkedIn DMs that I sent a couple years back. These are the classic messages where someone adds you on LinkedIn and immediately goes in for a pitch or for a thread of messages leading up to the pitch (aka a pitch slap).īut the reality is that you’re probably sending messages that look more like this: If you’ve been on LinkedIn for a while you’ve probably received lots of these messages: But worry not, I’ll be walking you through an example so you’ll be able to use these tactics immediately! What should a personalized message look like? An extra personalization and relevancy example in action, just for you 😘Īnd btw, you’ll need each step to get to the next one.Examples of how to make your transitions between channels as smooth as butter.Personalization tactics that you can use at scale (based on research you already did in lead gen).

